Blog - Brit Lawrence Marketing

Hot Takes on Super Bowl 2024 Ads

Feb 12, 2024 | Branding | 0 Comments

There are three types of people in this world: 1) People who watch the Super Bowl for football; 2) People who watch the Super Bowl for ads; 3) People who don't watch the Super Bowl. I suppose 2024 added one more category: People who watch the Super Bowl for Taylor...

Navigating Employee Termination: Lessons from a Viral TikTok Firing

Jan 19, 2024 | Uncategorized | 0 Comments

On social media, the intersection of personal and professional promotion is becoming increasingly complex. A recently viral TikTok video has brought to light the challenges companies face when handling employee terminations in our digital age. @screenshothq Brittany...

Is Your Business Staying True to Its Mission Statement?

Apr 22, 2020 | Uncategorized | 0 Comments

When was the last time you thought about your business's mission statement? Too often, this is an afterthought for a business. However, in these challenging times, it's very evident which businesses have taken this statement seriously. Either way, your business will...

How to Pivot Your Small Business for Survival During COVID-19

Apr 3, 2020 | Business Tips, Uncategorized | 0 Comments

"Pivoting means the willingness to on your part as a businesswoman to actually do something different than what you intended to do originally or to add to what you've done originally. It is absolutely imperative that you be willing to pivot." - Steven Rogers, The...

Shop Online For Your Business Like a Pro

May 29, 2018 | Business Tips, Social Media | 0 Comments

One of the fastest lessons I learned as an entrepreneur is the importance of saving money. Of course, the obvious goal in business is to make money – and to continue growing the amount of money you make. But also important is keeping expenses down and making full use...

#thebrITfactor LIVE: Bloggergate

Apr 7, 2018 | Brit Factor Live | 0 Comments

Book Club Read: The Reputation Game by David Waller and Rupert Younger

Mar 10, 2018 | Welcome to the Business Book Club! | 0 Comments

“How we use narratives is critical to the way we influence our reputations.” - David Waller and Rupert Younger, The Reputation Game Everything we publish as content creators works towards establishing our brand. Be clear on what you believe in and practice what you...

How to Organize Your Business (and Save Time and Money)

Feb 7, 2018 | Business Tips, Productivity | 0 Comments

It's tax season and as a newbie business owner - one year in, I've been thinking a bit about what I did right and wrong over the past year to keep my business organized and how I can be more efficient in the future. I'm a naturally organized person, so I don't think I...

Should You Use WordPress or Squarespace or Wix?

Jan 30, 2018 | Branding, Website | 0 Comments

It seems like whenever I open up YouTube (which is pretty much nightly for meditation and sleep-inducing videos), I am accosted by ads for either Wix or Squarespace. Now, I know why this is. Because of the kinds of websites I visit frequently – entrepreneur-based...

Do I Need a Website (or is Facebook enough)?

Jan 16, 2018 | Business Tips, Facebook, Website | 0 Comments

Today, most business owners I talk to will tell me they know they should be using some social media. Often times, they (begrudgingly) dabble in Facebook but are typically missing any real strategy there - bar maybe a weak posting schedule. Platforms like Facebook,...

How Real Estate Agents Can Use Live Video and Email Marketing to Increase Leads

Apr 18, 2017 | Business Tips, Facebook, Instagram, Social Media | 0 Comments

Spring is known as a great time for sellers to put their houses on the market and for buyers to spend their weekends house-hunting in their favorite 'hoods. Therefore, I wanted to share some tips for real estate agents in using the hottest feature in social right now...

Common Mistakes Small Business Owners Make (Part Two of Two)

Mar 29, 2017 | Business Tips, Social Media | 0 Comments

Welcome back! If you haven't already, please check out the first half of this article, found at Common Mistakes Small Business Owners Make (Part One of Two). There you can read about the first four mistakes and also see my intention with this set of posts. Otherwise,...

Common Mistakes Small Business Owners Make (Part One of Two)

Mar 28, 2017 | Business Tips, Social Media | 0 Comments

If there is anyone who now appreciates and admires the sacrifice and strength it takes to start your own business, it is me who dragged my feet for more than a year and only recently fully committed to the plunge. To me, small business owners are bold, ambitious and a...

What is Your Organizational Style?

Mar 21, 2017 | Personal Development | 0 Comments

Though temperatures may remain chilly, yesterday was the first day of spring! With this new season, comes spring cleaning and the desire to get organized as we settle into this new year. There are so many ways to get organized these days. While that may seem like a...

Content Marketing With Instagram for Restaurants

Mar 15, 2017 | Instagram | 0 Comments

Rounding out our #DineOutBoston series aimed at helping restaurateurs optimize their restaurant's social media presence. Yesterday we covered Content Marketing With Facebook for Restaurants and today we're on to Instagram. Instagram is visual platform that hosts...